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You are the Head of Public Relations at MirrorMinds, a company preparing for the launch of their newest product that allows anyone to create fake videos that look perfectly real. As sole audience member and active participant in this immersive theatrical experience, you will video chat with co-workers, investigate the materials in your office and argue for your own perspective on the appropriate use of AI. It's up to you to make this launch a success... or not. Part puzzle room, part quiet horror story.
This is an archived listing from the 2026 Edinburgh Festival Fringe. DeepFake is by 404 Theater, listed under Theatre in the Fringe programme. It plays at Underbelly, Cowgate, 66 Cowgate, EH1 1JX, 6 August to 30 August.
The show runs 15 minutes and is suitable for ages 18+. Tickets from £7. Content warnings: Audience participation.